Do you own a brick and mortar store? Are you worried about your online competition? It's a valid concern. In June 2016, the Wall Street Journal...
Having worked in retail for years and having the importance of good customer service being drilled into me I found it satisfying and very disappointing when...
Ok – a strange title for an article however an important statistic to remember. Especially if you have the desire to become the best at what...
Why do buyers often introduce ‘irritants’ like arranging for your competitors to be visiting them just before or after you so you pass in reception, or...
With a globalised and increasingly competitive business world, in 2023, sales teams have progressively understood the value of major accounts. What may have once been a...
There have been many studies on the variances of ‘farming’ versus ‘hunting’ for customers. Farming is looking within your existing customer base for new sales. Hunting...
The other day I hired a bow tie from a small, independent suit hire shop in Auckland. It was a small purchase, potentially the smallest transaction...
Do you know what makes people buy from you? Is it trust or having a great product or service? It’s both and more. People want to...
The best way to keep customers is to give them a product they want or need, can use, and that they can get help with when...
Keeping your existing customers happy is vital as a happy customer will refer new customers to you and generally its far easier to up-sell to your...