inbound marketing – BusinessBlogs Hub

Direct Mail Marketing Is Experiencing A Resurgence

BusinessBlogs — Thu, 19 Oct 2023 02:53:35 +0000

Direct mail marketing is still highly effective for brands to reach customers. In fact, direct mail marketing is experiencing a resurgence, and several factors contributed to its comeback. The marketing approach has predominately moved online, and technology is pushing it forward, so much so there is now such a thing as digital fatigue. Direct mail […]

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5 Trends Changing B2B Technologies

BusinessBlogs — Mon, 22 Apr 2019 00:06:55 +0000

All types of commerce move faster these days, but business-to-business (B2B) companies, particularly, have a reputation for being slow to adopt new processes and innovate on existing technologies. Perhaps B2B interactions have traditionally developed through more personal means. Or that substantially larger volumes per order meant the marketing ecosystem moved slower. Trends in B2B Technologies […]

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Inbound Marketing: 7 Steps to Success

BusinessBlogs — Sun, 18 Oct 2015 20:14:25 +0000

Inbound marketing is an effective means of online marketing to increase leads for your business. When you use inbound marketing, you can anticipate a conversion rate of up to 12 per cent, which is double the conversion rate seen with outbound marketing. Inbound marketing occurs when the customer comes to you – they are pulled to you, compared with traditional marketing that reaches out to the customer with push marketing.

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Online Marketing Basics for Small Business: A Five Part Series

BusinessBlogs — Sun, 07 Jun 2015 20:56:30 +0000

The topic of online marketing can be seen as complicated by small business owners, because of the perception that understanding online marketing requires a deep technical knowledge. Leading to even greater ambiguity is the large variety of catchphrases being employed by the digital industry, like “closed loop marketing”, “multi-channel marketing”, “SaaS”, and “inbound marketing”.

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Reasons why your current marketing doesn’t work

BusinessBlogs — Wed, 10 Oct 2012 22:20:50 +0000

Instead of attempting (and these days failing) to disrupt people, why not encourage a relationship between you and your customers & prospects where they talk about their needs and interests and you listen (and respond)...

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